The Electricity Price Ticker and Electricity Literacy Campaign

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Publication Date: June 25, 2012

“Recent analysis by the University of Pennsylvania’s Institute for Urban Research (Penn IUR) found that when surveyed most people are fairly uninformed when it comes to understanding electricity markets and how price is determined. Comparatively, Penn IUR also found that the majority of people they surveyed were at least aware that the price of gasoline at the pump is directly related to the wholesale price of a barrel of oil. In order to better engage consumers in a dialogue about the economics of energy and the impacts of different actions on prices, Penn IUR created the Electricity Price Ticker Partnership to address this knowledge gap. Led by the Penn Institute for Urban Research and PJM Interconnection, the partnership also includes Penn’s Facilities and Real Estate Services and its Green Campus Partnership, the Energy Efficient Buildings Hub, Philadelphia Industrial Development Corporation, Penn State’s DOE-funded GridSTAR Center, and PECO.”


Consortium Member(s): Bayer Material Science,Ben Franklin Technology Partners of SE PA (BFTP),Carnegie Mellon University,Delaware Valley Industrial Resource Center (DVIRC),Drexel University,Morgan State University,New Jersey Institute of Technology (NJIT),Philadelphia Industrial Development Corporation (PIDC),Purdue University,Rutgers University,The Pennsylvania State University,United Technologies Research Center (UTRC),University of Pennsylvania,Virginia Tech

Project contact: Alon Abramson

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